Online Marketing

The following articles provide insight on various online marketing best practices and were written by Shopatron CEO, Ed Stevens, and Shopatron Online Marketing Specialist, Greg Squires.

Subject Line Shenanigans

Improve your promotional email marketing effectiveness through timely consistency, brand name placement, appropriate subject line information, and product related content and design.

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Simple Changes Increase a Website's Search Engine Rankings

Through Search Engine Optimization, improve the volume and quality of traffic on your manufacturer's brand website through increased rankings, targeted keywords, and on-page/ off-page factors that will deliver tangible results with a minimal effort.

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Social Shopping 101 Part 1 of 2

An overview of the Social Shopping trend that offers free product listings and customer reviews of your brands product, resulting in Search Engine Optimization and an accumulation of valuable data from your customers' voices to better improve your brands product.

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Social Shopping 101 Part 2 of 2

Increase brand awareness and continue to drive online sales for your manufacturer's brand through social network opportunities such as Facebook and Myspace.

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