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Watersports
“Shopatron's expertise in retail-integrated eCommerce is what first caught our eye, but during the design process we quickly learned that the ease of using their CMS was an added bonus, allowing us to instantly update our sites and keep them looking fresh. Knowledge in email marketing and their ability to support our campaigns has also been a highlight in our continued partnership.”
- Greg Nelson, Marketing Manager, HO Sports
There are approximately 35 watersports brands deployed on Shopatron. These brands partner with more than 1,700 watersports dealers who participate in the Shopatron Network to fulfill orders.
• Total sales revenue for watersports brands with Shopatron increased 11% from January 2010 to December 2011.
• With the launch of in-store pickup, brands like Connelly Skis, Matuse and Obrien made it possible for a customer to order online and pick up the items at a local, authorized dealer. In-store pickup works seamlessly with other Shopatron fulfillment processes.
• Online retail is the fastest growing sales channel in the watersports industry.
