Archery

There are approximately 25 archery brands deployed on Shopatron. These brands partner with over 500 archery dealers to fulfill orders.

• Total sales revenue passed from Shopatron archery brands to dealers increased 14% from January 2010 to December 2011. During the same two-year period, the number of orders increased by 7%.

• Over a three-year period beginning January 2009 and ending December 2011 sales revenue increased by 41%.

• With the launch of in-store pickup, brands like Martin Archery make it possible for a customer to order online and pick up their items at a local, authorized dealer. In-store pickup works seamlessly with other Shopatron fulfillment processes.

• Online retail is the fastest growing sales channel in the archery industry.