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Running
“We wanted a site that we could manage ourselves and that would be able to evolve over time. Shopatron was the ideal eCommerce partner because they have perfected the model we were seeking - the ability to pass sales directly to our extensive dealer network. With Shopatron, we also have the flexibility to manage all of our international sites, languages and product catalogs in one secure environment.”
- Heidi Fryzell, US IT Manager, Louis Garneau
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There are approximately 15 running brands deployed on Shopatron. These brands partner with more than 1,200 running dealers who participate in the Shopatron Network to fulfill running brand orders.
•Total sales revenue for running brands with Shopatron increased 16% from January 2010 to December 2011.
• During the same two-year period, the number of orders increased by 17%.
• With the launch of in-store pickup, brands like Sugoi made it possible for a customer to order online and pick up the items at a local, authorized dealer. In-store pickup works seamlessly with other Shopatron fulfillment processes.
• Brands like Louis Garneau have launched international multi-language, multi-currency operations with Shopatron in North America and Europe.
• Online retail is the fastest growing sales channel in the running industry.