More from the Blog

  • Local Product Search for Brands

    In the past, branded manufacturers have traditionally fallen into one of two camps: not selling online and using a dealer locator to direct customers to their dealers or selling online and self-fulfilling orders via their warehouses or distribution centers. However, due to new available technology, a third camp is evolving.

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  • Infographic: Shipping Times and Net Promoter Scores

  • The Cost of Not Having Inventory

    We’ve entered into the age of the customer at a time where technology is more advanced than ever. For branded manufacturers, this means catering to customers’ demands for inventory visibility and same day delivery.

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  • Why Good Product Descriptions Are Important

    For those not in the dating scene, you may not be familiar with Tinder, but it’s the hot new thing in online dating. Just like a good Tinder profile, a good product description will captivate someone’s interest. On the other hand, just like a bad Tinder profile, a bad product description will set someone’s expectations really low from the get go. Find out what we discovered about product descriptions that make them "swipe right".

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  • How Shipping Distances Impact Shipping Times

    Shopatron recently published a blog post on how shipping times affect net promoter score. We decided to take our analysis one step further and look at how shipping distances impact shipping times. The trends that we discovered have profitable implications for you and your dealers.

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  • The Invisible Hand of eCommerce

    Adam Smith, one of the greatest minds of all time, is often referred to as the father of economics. Amazingly, a few centuries later, his insights are still very relevant in today’s technology era.

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  • How Shipping Times Affect Net Promoter Score

    Did you know that the likelihood a customer will be a net promoter of your brand drops drastically if your product takes more than 5 days to reach him or her? We recently analyzed nearly thirteen thousand customer satisfaction survey results, and it was determined that if the package arrived within 5 days, 87% of respondents indicated that they were a promoter. However, if the package took longer than 5 days to arrive, that figure dropped down to 66%.

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  • January Fulfillment Partner of the Month: Fontana Sports

    Find out how this locally owned and family operated store is increasing their sales and creating a seamless customer experience, making them the Shopatron Fulfillment Partner of the Month.

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  • Amazon Goes to School to Learn Brick-and-Mortar

    Online-only retailers like Amazon don’t just want to expand into physical retail spaces, they need to. Find out how Amazon is using their new knowledge of the consumer demand for in-store experiences with a disruptive business decision.

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  • Brands that ally with Retailers win the Customer

    You have an amazing product that consumers want to buy. You have a trusted brand and credibility in the marketplace. However, in today’s competitive, omni-channel marketplace, is this enough to win sales?

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